$65,000Initial Offering Marketing Cap
$10Initial Offering Share Price
09/2021Initial Offering Date
Black Sabbath guitarist Tony Iommi’s riffs on songs like “Paranoid” and “Iron Man” made him a founding father of metal. Iommi used a 1964 Gibson SG guitar on every Black Sabbath album and tour of the ‘70s. The guitar was heavily customized, featuring hand-made pickups and a memorable monkey sticker. In 2020, Gibson honored the iconic guitar with a limited-edition batch (50 total) of Tony Iommi 1964 ‘Monkey’ SG Replica guitars. Coming from the Gibson Archives is #IOMMI, a 1-of-1 prototype sent to Iommi for approval before production began.
“It certainly became a classic… Once I used that I never went back to any other guitar.”
— Tony Iommi / On the 1964 Gibson SG Special
Tony Iommi is born in Birmingham, England.
Gibson releases their Special SG Guitar, a more affordable variation of their Les Paul Special models.
While working in a factory at age 17, an accident causes Iommi to lose fingertips from his right hand. The accident forces Iommi to experiment with his guitar-playing and create his own unique sound.
Black Sabbath, a band consisting of Iommi, Bill Ward, Ozzy Osbourne, and Geezer Butler, releases their first single, a cover of the U.S. hit song “Evil Woman (Don’t Play Your Games With Me).” Their self-titled album would reach the top ten and remain on the charts for over a year in the U.K.
The band’s second album, “Paranoid,” is released in the U.S. Black Sabbath arrives to San Francisco during the height of the Vietnam War protests, where the band’s subversive sound found success as a fitting expression for the movement.
Their sixth studio album, “Sabotage,” is released. During the following international tour, Iommi plays his ‘Monkey’ 1964 Special SG. Used on every Sabbath album and tour of the ‘70s, Iommi’s guitar is heavily modified to match his unique playing style and includes a monkey sticker that sparks its nickname.
Black Sabbath is inducted into the Rock & Roll Hall of Fame. “Black Sabbath delivered heavy metal into the world, kicking and screaming.”
Rolling Stone ranks Iommi 25th on their list of the 100 Greatest Guitarists, calling him a “metal pioneer.”
Black Sabbath plays their final concert.
Gibson releases 50 limited-edition Tony Iommi ‘Monkey’ 1964 SG Special Replica guitars. Prior to the release, #IOMMI is sent to Iommi as a prototype for his approval on the aging and construction of the guitar.
Rally enters into an agreement to acquire #IOMMI and offer it on the Rally platform.
The left-handed Iommi originally bought a right-handed Gibson “SG” and played it upside down because left-handed guitars were hard to come by at the time. He eventually traded guitars with a right-handed player that had been playing upside down on a left-handed guitar and modified the guitar to match his unique playing style. He put a monkey sticker on the guitar and the guitar became known as the “Monkey SG.” Iommi used the “Monkey SG” on every Sabbath album and tour of the 1970’s.Invest Now
|Price Per Share||$10.00|
|Number of Shares||6,500|
|Memorabilia Type||Production Prototype Guitar|
|Model||1964 Gibson SG Special|
|Total Production||1 of 1 (Prototype)|
|Primary Color||Vintage Cherry|
|Authentication||Gibson Brands, Inc.|