1985 NES Super Mario Bros (EXITED)Invest Now
$150,000Initial Offering Marketing Cap
$50Initial Offering Share Price
08/2020Initial Offering Date
Super Mario Bros. is hailed as the savior of the video game industry. Following the “Great Video Game Crash of 1983,” the future looked bleak until the 1985 release of the Nintendo Entertainment System and its original 17-game “Black Box” series. The series featured “what you see is what you get” package imagery, a stark contrast from previous boxes with appealing artwork that looked nothing like the graphics in the actual games. From this series came Super Mario Bros. and the debut of Nintendo’s most enduring characters, Mario and Luigi, in their first non-arcade game. Super Mario Bros. has sold over 40 million copies and is ranked by TIME magazine as the 8th Best Video Game of All Time. The retro gaming market is surging, with the New York Times reporting a scramble by retailers and console makers to meet soaring customer demand for all things retro.
“Super Mario Bros. is one of the most iconic video game franchises in the world, and well-maintained copies of the original game are now coveted by collectors.”— Business Insider // on 1985 Super Mario Bros | March 2019
#85MARIO (EXITED) Timeline
Nintendo Karuta is founded in Kyoto, Japan by Fusajiro Yamauchi as a playing card production company.
Nintendo and Walt Disney enter into an agreement to print cards featuring Disney’s animated characters.
Nintendo lists stock on the second section of the Osaka Stock Exchange and the Kyoto Stock Exchange.
The first handheld video game platform, the “Game & Watch” is released by Nintendo in Japan, eventually selling 40 million units worldwide.
Nintendo releases the “Donkey Kong” arcade game featuring the protagonist Jumpman, a carpenter who is attempting to save his girlfriend, Pauline, from the ape.
In Donkey Kong Jr., Jumpman is renamed “Mario” after a Nintendo warehouse landlord, Mario Segale, who famously berated the company’s American president over late rent payments.
The Mario Bros. arcade game is released in Japan, starring Mario and his brother Luigi.
Nintendo releases the Family Computer ("Famicom") home video game console in Japan.
Mario appears in his first animated series, CBS’s Saturday Supercade, voiced by Peter Cullen (long-time voice of Optimus Prime from The Transformers).
The Nintendo Entertainment System and Super Mario Bros. is launched in New York City as a test market, followed by a February 1986 release in Los Angeles. The NES debuted with 17 “Black Box” games made for the platform.
The NES is given a full North American release and Nintendo subsequently sells over 60 million units worldwide. Following Super Mario Bros., over 200 games are produced as part of the “Mario” franchise, including Super Mario Bros. 3, Mario Kart, Mario Party, Mario Golf, and many more.
Heritage Auctions sells a Wata 9.4 A+ Sealed copy of 1985 Super Mario Bros. for a record $114,000.
Rally enters into an agreement to acquire #85MARIO and offer it on the Rally platform.
#85MARIO (EXITED) Details
Rally’s factory-sealed #85MARIO, produced in 1985, bears a 9.8 A+ grade by professional grading service Wata. This makes it the highest-graded example in existence. Lauded as the “Holy Grail” of vintage video game collectibles, #85MARIO is also one of only 14 cardboard “Hangtab” box variants, the earliest mass-produced version of the asset. In July 2020, a Wata 9.4 A++ copy of #MARIO85 achieved a record-breaking sale of $114,000.Invest Now
|Price Per Share||$50.00|
|Number of Shares||3,000|
|Game||Super Mario Bros.|
|System||Nintendo Entertainment System (NES)|
|Manufacturer||Nintendo Co., Ltd.|
|Box Variant||Hangtab, NES-GP, Code|
|Box Variant (cont'd)||No NES TM, No Rev-A, Round SOQ|
|Rarity||1 of 14 (Hangtab Variant)|